Lively solves the acne puzzle for consistently clear skin

• Copywriting & SEO
• UX/UI & interaction design
• Web design & development
• Progressive web app development
• AI integration
• Ecommerce
• Marketing & social media materials
• Print design

Lively offers a holistic approach to acne care, personalized to every skin’s unique needs. Using AI technology, it provides an instant derma-analysis and recommends customized skincare products and lifestyle regimen.

With a growing base of Gen-Z customers, skincare products are shifting their offering to more tailored, subscription-based solutions. Instead of randomly picking a cream from the store's shelf, users can complete a quick online survey and get a custom formula mixed and shipped monthly to their doorstep. ● Working with one of the leading US skincare brands, Pilot44 partnered with us to create a product that takes the personalized experience one step further. On top of a basic questionnaire, we integrated a derma-analysis AI that uses a phone camera to show different factors of skin damage in real-time. After joining Lively, users get their custom skincare kit, lifestyle regimen, and access to a personal coach that helps them stay on track with their progress. ● Our role was to design and develop a full user journey – from social media ads, through onboarding and using the Lively app, all the way to integrating eCommerce and delivering skincare products.